Boost Your Business by Staying Informed

The success of your subscription-based business is important to Marketing G2! Read the articles below to discover tips, tricks, and useful hints that'll help you stay ahead in your industry.

2017

KPI Decisions |  Horsham, PA | Marketing G2, LLC | 267-657-0207

Pipeline Sales Funneling |  Horsham, PA | Marketing G2, LLC | 267-657-0207

Empowering Your News Teams with Analytics

Discover how to empower your news media employees with analytics, KPIs, metrics, and data.

Pipeline Marketing Tips for News Publishers

Learn how pipeline marketing can help drive readers through your subscription sales funnel.

Flittz Registered User Data |  Horsham, PA | Marketing G2, LLC | 267-657-0207

Holiday Subscription Tool |  Horsham, PA | Marketing G2, LLC | 267-657-0207

Reap the Benefits of Known, Registered Users

Discover how Flittz can help you get more known users and can help you obtain more user data that you can then use to market your publication to advertisers.

Using ConneXt to Drive Holiday Subscriptions

Learn how MG2 ConneXt can help you drive more subscription sales this holiday season. Target holiday shoppers with news-loving friends and family.

New Media Consumption Habits |  Horsham, PA | Marketing G2, LLC | 267-657-0207

Journalism Promotion | Horsham, PA | Marketing G2, LLC | 267-657-0207

Creating Content for New Reader Consumption Habits

Discover how to drive engagement and boost revenue by catering to the new media consumption habits of your audience / readers.

News Story Promotion Mistakes to Avoid

Learn content promotion tips and tricks and what not to do when promoting your journalists' news stories online on the internet.

Europe Data Laws | Horsham, PA | Marketing G2, LLC | 267-657-0207

Promotion Codes | Horsham, PA | Marketing G2, LLC | 267-657-0207

GDPR Tips for News Media Organizations

Prepare your news outlet for when the European Union's GDPR goes into effect in May 2018. Ensure compliance and avoid fines.

Outpace Your Competition with Coupon and Promo Codes

Discover how Marketing G2's Engagement Platform can help you easily implement promo codes into your marketing strategy.

Twitter Facebook Tips | Horsham, PA | Marketing G2, LLC | 267-657-0207

Newsroom Podcasts | Horsham, PA | Marketing G2, LLC | 267-657-0207

The Do’s and Don’ts of Marketing News on Social Media

Learn how to market your news stories effectively on social media to drive both traffic and reader revenue.

Should Your News Organization Start a Podcast?

Discover whether or not your news media outlet should invest in implementing news podcasts.

Social Media OG Tags | Horsham, PA | Marketing G2, LLC | 267-657-0207

Online News Industry Reputation | Horsham, PA | Marketing G2, LLC | 267-657-0207

8 Headline Tips for News Organizations on Social Media

Learn how to write headline / og tags that will help drive engagement and click-throughs on social media.

Learn How to Manage Your Online News Reputation

Discover how to encourage reader trust in your news outlet's brand.

Nuture Email Mistakes |  Horsham, PA | Marketing G2, LLC | 267-657-0207

News Reader Brand Advocates |  Horsham, PA | Marketing G2, LLC | 267-657-0207

E-mail Marketing Mistakes News Publishers Should Avoid

New to e-mail marketing? See what mistakes to avoid as you send out newsletters, retention e-mails, etc.

Turn Your News Readers Into Brand Advocates

Encourage reader advocacy around your news brand and increase readership.

Facebook Live Users Guide |  Horsham, PA | Marketing G2, LLC | 267-657-0207

Facebook Live Guide for News Publishers

Get your journalists and news organization started on Facebook Live.

2015

Bay Area News Group Giants World Series |  Horsham, PA | Marketing G2, LLC | 267-657-0207

MindSea logo |  Horsham, PA | Marketing G2, LLC | 267-657-0207

5 Tips for Creating a Sports Championship Instant Book

Learn how to create a sports championship instant book.

What does the new Apple News app mean for news media?

Read all about Apple's news app and discover what it means for the news media industry.

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