Horsham, Pennsylvania (October 26, 2017) - Marketing G2, LLC (MG2), technology provider to recurring revenue businesses, announced today that it has appointed Keith Harry as Chief Technology and Product Officer. Harry brings over 20 years’ experience in technical product management, development, analytics and professional services delivery across multiple industries. Over the past 7 years, as Chief Product Officer & CTO of Behavior Matrix, Harry led the development of their platform and UI/UX, as well as the data science team. Previously Harry was a key contributor in taking Innovative Tech Systems from a start-up phase to a mid sized public company. He is also named as a co-inventor on a number of pending patents.
Patrick Glennon, President and Founder of the privately held, Marketing G2, stated, “Keith will focus his expertise on our ongoing effort to make MG2 a premier provider of customer engagement solutions. His knowledge and experience will help MG2 optimize our product development and delivery processes. I’m equally excited to tap into his big data and machine learning expertise to accelerate our current efforts in these areas.”
MG2’s VP of Finance & Strategy, Brian Lanouette, added, “Just as we’re expanding our platforms for our industry leading clients, we need the type of talent that will drive the next stage of our own growth. After looking at a number of individuals, we became convinced that Keith would make a strong addition to the MG2 executive team.”
“After evaluating MG2’s already strong position in the marketplace, I believe MG2’s technology has tremendous potential for multiple verticals looking to succeed in the subscription economy,” acknowledged Harry. “I am thrilled to be part of the team that will move the company towards realizing Patrick’s vision of being the leading provider of end-to-end Customer Engagement Management technology to businesses across the Subscription Economy.”
Marketing G2 (MG2) develops data-driven customer engagement technology and management tools that enable subscription-based companies to utilize all of their data, technology, and content assets to engage customers and prospects to grow audience, increase revenues, and reduce costs. MG2’s customer engagement platform and data-driven products and services are utilized by many of the leading media companies throughout North America including Advance Publications, Cox Media Group, Digital First Media, Gannett, Hearst, Postmedia Network, Simon & Schuster and tronc. MG2 is a privately held U.S. company located in Horsham, PA. To learn more, visit www.marketingg2.com.
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Marketing G2's new CTO and CPO